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Style meets value
Pick a brand and add lenses starting at $59.
Style meets value
Pick a brand and add lenses starting at $59.
Ray-Ban’s first light-responsive frames, powered by Transitions®
Clear lenses are paired with a transparent light-blue frame featuring photochromic dyes that change into a striped pattern under UV.
Designer clearance
Get 40% off prescription glasses
and 50% off frames only*.
*on select styles
and 50% off frames only*.
*on select styles
Use your benefits at TargetOptical
Choose from a wide range of frames, lenses and designer brands
Comprehensive digital eye exams
Shop online from anywhere
Convenient store locations and hours of operation
Use your vision benefits
Save up to 80% on your favorite
frames.
Check your insurance eligibility
We accept most major insurance plans. Simply search for yours from the panel below. Learn more about insurance
STEP 1 / 2 Select your carrier
We also accept out-of-network plans
If your plan is not in-network, you can submit a claim form directly to your insurance company and receive a reimbursement after purchase. Download Form
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You may also use out-of-network benefits at Targetoptical.com for most other vision insurance companies, like VSP. You can submit the claim form directly to your insurance company. Download the form
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Good news, you can still save! Get 40% off prescription glasses or 20% off frame only applied automatically at checkout. Having issues? Use these promo codes 40% off prescription glasses 20% off frame only |
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Frames
Good news, you can still save! Get 40% off prescription glasses or 20% off frame only applied automatically at checkout. Having issues? Use these promo codes 40% off prescription glasses 20% off frame only |
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Save up to $200 on an annual (12 month) supply or up to $75 on a 6-month supply of contact lenses. May be combined with vision insurance. Cannot be combined with Medicare and Medicaid vision insurance benefits. When combining with vision insurance discount value is applied to member out of pocket as a bonus savings in addition to vision insurance benefits, after benefits applied. Instant savings applied at checkout. Savings not valid on previous purchases. Valid in store and online. No cash value. Void where prohibited by law. Some restrictions may apply. Check Contact Lenses & Prescription Eyewear from $79 or with a Target Optical employee for more details or for additional savings. Additional instant savings available in-store & online and may vary by product. Valid contact prescription required. Offer valid 7/1/2024 through 9/15/2024.
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More savings to love
Offer includes A New Day™, Cat & Jack ™ and Goodfellow ™ & Co. frames and lenses for $59. For guests 17 or under offer includes single vision ComfortLight Kids lenses (polycarbonate without anti-reflective). For guests 18 and older offer includes single vision ComfortLight (plastic) lenses. Frame and lenses may be upgraded for an additional charge. Complete pair (frame + lenses) purchase required. Valid prescription required. Cannot be combined with vision insurance benefits, other offers, or previous purchases. Valid in-store and online, select frame brands available online. Pricing in-store and online could vary. Void where prohibited by law. Discounts off tag price. No cash value. See Target Optical® Employee for full offer details. Promotions are subject to change or cancellation at any time without notice.
Style meets value
Get prescription glasses starting at $59
Pick a frame from our wide range of brands and add lenses to create your perfect pair.
Offer valid for new contact lens customers at Target Optical®. Receive 20% off a 6 month supply or more purchase of contact lenses. A new contact lens customer is any Guest who has not purchased contact lenses at Target Optical® previously. Can be combined with vision insurance, in-store only. Cannot be combined with other contact lens offers, in-store instant savings, or previous purchases. Valid contact lens prescription required. All boxes must be from same prescription. Discounts are off tag price. No cash value. Valid in store and online at targetoptical.com. Void where prohibited by law. See Target Optical® employee for details.
Try out contacts
Get 20% off your first purchase
New to contacts? Use your code at checkout to automatically apply the discount.
Save 50% off select clearance frames. Purchase of a complete pair (frames and lenses) will receive 40% off complete pair. Offer valid for select Clearance frames only. Frame selection varies by store and online. May not be combined with vision insurance benefits, other offers, or previous purchases. Valid on multiple pairs. Valid prescription required for complete pair purchase. Discount off tag price. No cash value. For qualifying Ray-Ban, Oakley, and Michael Kors complete pairs, savings apply to lenses. Oakley Kato and wearable electronic frames excluded. Void where prohibited by law. 50% off frame only valid online only. 40% off complete pair valid in-store and online. See Target Optical® employee for details. Additional restrictions and exclusions may apply.
Designer clearance
Get 40% off prescription glasses
and 50% off frames only*.
*on select styles
See what's trending
Eyeglasses
Sunglasses
Contact lenses
Ray-Ban
0RX5154
$210.00
$349
including lenses
Oakley
0OX8163
$176.00
$349
including lenses
Ralph
0RA7158U
$133.00
$199
including lenses
Armani Exchange
0AX3077
$131.00
$199
including lenses
Vogue Eyewear
0VO5356
$121.00
$199
including lenses
Ray-Ban
0RX5387
$166.00
$349
including lenses
Oakley
0OX8163
$176.00
$349
including lenses
Ray-Ban
0RB2132
$168.00
$359
including lenses
Scuderia Ferrari
0FZ6001
$155.00
Ray-Ban
0RB4171
$186.00
$359
including lenses
Oakley
0OO9188
$202.00
$429
including lenses
Ralph
0RA5298U
$130.00
$169
including lenses
Oakley
0OO9242
$205.00
$429
including lenses
Ralph
0RA5315U
$90.00
$169
including lenses
ACUVUE OASYS® 1-Day with HydraLuxe™ Technology, 90 pack
Johnson & Johnson
${{retailPrice}} ${{unitPrice}} per box {{percentageDiscount}}% Off $126.99 per box
1-DAY ACUVUE® MOIST, 90 pack
Johnson & Johnson
${{retailPrice}} ${{unitPrice}} per box {{percentageDiscount}}% Off $93.99 per box
PRECISION1®, 90 pack
Alcon
${{retailPrice}} ${{unitPrice}} per box {{percentageDiscount}}% Off $95.99 per box
ACUVUE OASYS® with HYDRACLEAR® PLUS Technology, 24 pack
Johnson & Johnson
${{retailPrice}} ${{unitPrice}} per box {{percentageDiscount}}% Off $196.99 per box
DAILIES TOTAL1®, 90 pack
Alcon
${{retailPrice}} ${{unitPrice}} per box {{percentageDiscount}}% Off $129.99 per box
PRECISION1® For Astigmatism 90 Pack
Alcon
${{retailPrice}} ${{unitPrice}} per box {{percentageDiscount}}% Off $114.99 per box
Biofinity, 6 pack
CooperVision
${{retailPrice}} ${{unitPrice}} per box {{percentageDiscount}}% Off $57.99 per box
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Buy your prescription glasses in 3 easy steps
1
Choose your brand
Pick your frame from our wide range of brands, separated into four starting price points to fit every budget.
2
Select your lenses
Choose from a variety of lens packages which include different lens thicknesses, treatments, and add-ons.
3
Proceed to checkout
Complete your purchase, and see your savings! Finding your perfect pair for less has never been easier.
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Is it time for an eye exam?
Whether you need a prescription or are
due for an update, our Independent Doctors are here for all your vision needs!
Schedule your
comprehensive eye exam with them today. Discover more
Dr. Ryan Smedley
An Independent Optometrist discussing contact lenses and the importance of annual eye exams.
Dr. Shannon Joseph
An Independent Optometrist discussing the need for sun protection and how to find the right lenses.
Hiba Dahdouli
A Licensed Optician explaining the patient care process and how to use existing prescriptions.
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Our lenses
Level up your lenses based on your lifestyle needs. Discover more
Blue-Violet light filtering
Clear lenses with blue-violet light filtering technology designed for digital and outdoor lifestyles.
Prescription sun
Classic sun lenses are perfect for those who want iconic style and vision.
Light responsive
Lenses that adapt to changing light conditions, darkening outdoors and fading back to clear indoors.
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Still looking? Discover more below
pupillary distance
what is it?
Pupillary distance measures the space (in millimeters) between the pupils of your eyes.
where can I find it?
On previous eyewear receipts or your prescription. Or measure it yourself with our handy PD ruler.
download PD rulerPaying in installments
Want to spread out the cost of your order with Target Optical?
Select ‘Affirm’ or ‘Afterpay‘ as
your payment method at checkout
to pay in interest-free installments, with no hidden fees.
With Affirm, pay in 4 interest-free installments every 2 weeks or you can pay over time with monthly payments over 3, 6 or 12 months. Payment options are offered by Affirm, are subject to an eligibility check, and may not be available in all states. CA residents: Loans by Affirm Loan Services, LLC are made or arranged pursuant to a California Finance Lender license.
With Afterpay, make 4 interest-free* payments every 2 weeks or you can pay over time with monthly payments spread over 6 or 12 months**. *You must be over 18, a resident of the U.S. and meet additional eligibility criteria to qualify. Late fees may apply. Eligibility criteria apply. See www.afterpay.com for more details. Loans to California residents made or arranged pursuant to a California Finance Lenders Law license. © 2020 Afterpay US **Loans through the Afterpay Pay Monthly program are underwritten and issued by First Electronic Bank, Member FDIC. Loans are subject to credit check and approval and are not available to residents of Hawaii, New Mexico, West Virginia and Nevada. Click here for complete terms.